How RideNova worked directly with auto rickshaw unions to design an app that works for them, not against them.
Building Together
Too often, tech platforms arrive in a city and attempt to disrupt local labor without consulting them. We took the opposite approach.
The Consultation Phase
Before writing a single line of code for RideNova Auto, we spent months speaking with local auto union leaders. They wanted three things: destination transparency, no percentage cuts, and respect.
By guaranteeing zero commissions and upfront destinations, we didn't just build an app for them—we built an app with them. Today, our strongest advocates are the union leaders themselves.